A few years ago, Captain Iglo underwent a bit of plastic surgery – marketers decided he should look 20 years… Read more GRADUATION PROJECT – CAPTAIN GIGOLO

A few years ago, Captain Iglo underwent a bit of plastic surgery – marketers decided he should look 20 years… Read more GRADUATION PROJECT – CAPTAIN GIGOLO
This shop is specialized in pants and nothing else. Copy: Steven Goedhart
Educadomo verzorgt studiebegeleiding en communiceert rechtstreeks naar de doelgroep via spiekbrieven aan een poster. We deelden ook de kleinste flyer… Read more EDUCADOMO
Anti-consumerist look on advertising. The culture jammer logic creates an interruption in normative consumerist experience in order to expose the… Read more GRADUATION PROJECT (2001-2002)
This vision on advertising is literally translated in three different wallpaper samples. The various logos from brands like Pfizer, Puma,… Read more GRADUATION PROJECT – LOGO WALLPAPER
Because of toothpaste commercials people use way too much toothpaste on their brush. It looks appealing in advertising but it’s… Read more GRADUATION PROJECT – AQUAMESS
Combination of how advertising portraits men and women in the 50ties. A man was never happier than with his Gilette… Read more GRADUATION PROJECT – GILETTE GELATINE
An attack on the way how commercials picture the perfect family: a handsome kid with blond hair, big blue eyes… Read more GRADUATION PROJECT – KILLER SURPRISE
Disney starts manipulating consumers when they are very young. Now the brand is being manipulated.
Reflection on the ad industry and capitalism. We are all sold soldiers if we work for multi-nationals.